Ade Naufal
a passionate merch shopkeeper
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Howdy!
Ade's here. He/him. Indonesian. I was born between the millennial and early gen Z gap year (1997). A Telkom University graduate, majoring in Informatics.My areas of expertise are, including but are not limited to: customer service, data science, digital marketing, graphic design, project management, Python and front-end programming, sales, social media handling, and UI/UX. You can read more about my skill set here.Currently working on my own small businesses: NitipMerch (event-only shopping proxy service) and Chrientmip (art commission studio and fanmerch shop). The reason why I founded these businesses is that I discovered events that sell full of fanmade merchandise in 2015, which makes me crave to collect all of them. That's why I always like not just buying, but also producing and selling merch.Usually, I used to spend my free time cycling around the town and listening to music when riding a car or motorbike. But now I always play my favorite strategy games for countless hours (Sid Meier's Civilization VI and Dota 2).
Projects
Completed
Year | Name | Fandom | Role |
---|---|---|---|
2022 | HoloLens Zine | Vtuber | Mktg |
2021 | T:ACCZ | Genshin Impact | General, Fin, Mktg, Prod, Ship |
2020 | DWZ | Original | General, Fin, Mktg, Prod, Ship |
2019 | Kathimerina | Fate Grand Order | General, Design, Fin, Mktg, Prod, Ship |
Roles — General: a combination of Communications and Organization role, Design: a combination of Graphics and Layout role, Org: Organization, Coms: Communication, Fin: Finance, Prod: Production, Mktg: Marketing, Ship: Shipping
Portfolio
Graphic Design
Digital Marketing
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NitipMerch
2016-now
I am creating and developing social media posts on its social media pages. I have published 100+ posts and 2500+ catalogs and run 10+ ads on both Facebook and Instagram.
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Nusaimoe
2019-2020
I am hired by Nusaimoe as a part-time voluntary social media staff. Here I wrote and published weekly match commentaries for 2020 season, developed 4 holiday posts, brainstormed and created 3 memes.
Video Editing
My last time I had made video was at 2020, so don't expect much if I can still retain the video editing's quality.
Other videos:
Writing
Roles and Tasks
These roles and tasks are related to zine projects I am working on.
For other job responsibilities not related to zine projects, I might consider to make them in different sections.
General Tasks
Varies from zine to zine
Active in the conversations
Organize and implement a ± 6-month multi-step project with a virtual team of ± 3-6 people
Took part in curating a list of independent writers and artists
Manage up to 20 independent artists
Corresponded with up to ± 20 independent creators to ensure the project schedule was followed
Help with the creation and completion of the zines (ie. contributing ideas)
Tools used: Google Suite (Docs, Slides, Sheets, Mail), Discord
Marketing Mod
Running social media accounts (Facebook, Twitter, Instagram, Tumblr, Carrd, CuriousCat), link aggregator (Linktree), and email
Answer questions that are directed towards social media accounts and email
Keep in touch with followers by posting updates or status reports when needed
Spread zine information by posting them into different groups on various social media platforms
Analyze, plan, and execute organic and paid ads on Facebook and Instagram Ads (if necessary)
Finance Mod
Planning out prices for the physical copies and PDF of the zine, merch and shipping costs
Calculate break-even point
Creating spreadsheet using Google Sheets for checks and balances, and keeping it neat and accurate
Help Production Mod in giving out the money for productions and shipments
Production Mod
Find and communicate with manufacturers for both printing and merch
Working with the merch artists to specify conditions for the merch to be made
Receive and storing physical copies of the zine, as well as the merch
Handling and shipping the physical copies and everything else that may come with that
Formatting Mod
Will be in charge of putting the actual zine together
Knowledgeable in InDesign
Experience & Skills
IT and Programming
BSc in Informatics from a quite intense 4 year programming program
Made something through various projects during BSc: artificial intelligence, machine learning, logic programming, digital image processing, natural language processing, web programming, UI/UX
Experience building part-of-speech tagger's text corpus on two languages: Indonesian and English
Experience creating and executing statistical machine translation program
Experience attending, competing, and making something in a mini hackathon
Digital Marketing
Self-taught learning digital marketing and attended digital marketing bootcamp
Successfully finished capstone project during the digital marketing bootcamp — assembled with other members to create marketing pitch and implement personalized digital marketing to a specific local business
Knowledgeable in digital marketing terms: digital marketing metrics, value proposition, marketing funnels, digital marketing landscape, social media organic and growth
Experience building landing page and integrate with email, Whatsapp, and Google Analytics
Experience planning, creating, and executing paid advertisements on Facebook and Instagram Ads
Experience planning, setting up, and applying Search Engine Marketing strategies on Google Ads
Experience researching effective keywords and implementing SEO on articles
Experience measuring campaigns on Google Analytics, creating goals for business objectives using data trends, and creating reports for review and optimization
Experience building customer journey and lifecycle, implementing them using CRM with best practices and automation campaign
Design and Research
Self-taught learning graphic design and attended UI/UX mini bootcamp
Experience sourcing materials to make own merch
Experience producing and printing works, such as prints, zines, etc.
Practices & Concepts
Artificial intelligence and machine learning
Branding
Design thinking
Front-end web development and design
Object-oriented programming
Photo editing and manipulation
Print and web design
QA testing
Social media content creation
UI/UX design
Software & Programs
Adobe Suite: Photoshop, InDesign, a bit XD and Illustrator
Gsuite: Mail, Docs, Drive, Sheets, Slides
Programming: Atom, GitKraken, XAMPP
Social Media: Facebook, Twitter, Instagram, Tumblr
Messaging: Discord, Slack, Line
A little knowledge of Clip Studio Paint, Paint Tool Sai
Project Management: Trello, Airtable
Design Tools: Figma, FontBase, PureRef
Language
Indonesian (native), English, Malay
HTML, CSS, Javascript
Python, Prolog
A bit C++, Java, R, and SQL
Excel Expressions
General
Customer service
Discord bots and servers
Entrepreneurship
Freelance commission platform (Fiverr, Artist & Clients)
General zine knowledge